FALL 2012 LOOK BOOK
This season's drop happens to be our 5 year anniversary. Launching in 2007 at a house party, the brand has come a long way being carried in stores domestic and overseas, having numerous write-ups in publications, and continuing to have fans who've been there from Day 1.
The Fall 2012 collection takes a nod at the past reprinting a top selling shirt from our first season, while putting out an anniversary design to celebrate the time passed. The well-known horror imagery and metaphors Dance Party Massacre has come to be known for is combined with a subtler design approach. The season is taken into context too, referencing Halloween and also using more subdued fall colors not always seen in the line. Overall it's a mix of new and old, and adjusting with the times while celebrating our core ideas.
View the look book: http://www.dancepartymassacre.com/fall2012
Visit our online store: http://dpmassacre.bigcartel.com